Weaver & Loom is a bespoke rug platform rooted in tradition yet fiercely focused on creating a sustainable future. Our story combines the power of technology with the artistry of traditional rug-making.

Weaver & Loom's founder, Ali Ghassemi, is a 3rd-generation rug maker with a rich family history. As a teenager, Ali worked with his family and travelled overseas to learn about the rug production industry.

In 2018, Ali launched Weaver & Loom with co-founder Samten Dorje to disrupt the rug industry.

By combining innovation with business acumen, they developed a digital platform that streamlines the manufacturing process and modernizes bespoke rug design.

Meet Our Leadership

  • Ali Ghassemi

    Founder, CEO

  • Samten Dorje

    Co-Founder & Sustainability Manufacturing Ops

Our Values & Ethos

Hand-Knotted in Nepal
A testament to generations of traditional artistry and weaving techniques.

Fair Conditions
We stand for artisans. Every rug reflects our commitment to unionized weavers.

100% Sustainable
We only use natural materials and are committed to making products that last a lifetime.